Arizona Commercial Fleet Business Auto Wraps: Business Advertising Starts Here
Serving Phoenix, Tempe, Scottsdale, Mesa, Chandler, & Gilbert.
One of our most popular services is commercial vehicle wraps, also known as fleet vehicle graphics or fleet wraps. These could be anything from a simple logo on the side panel of the vehicle to a full-body wrap, covering the entire automobile from top to bottom and back to front.
Fleet wraps are high performance films and graphics that are adhered to each vehicle a business owns for advertising. They’ve become very popular over the past few years because they essentially create a 24/7 mobile advertisement for the business. Just think – as your team drives around town doing their day-to-day tasks, everyone sees the graphics on the vehicle. It’s an extremely effective and low cost form of branding and advertisement.
Research has shown that wrap advertising on commercial vehicles dramatically increases brand recognition. Furthermore, a single wrap can generate up to 70,000 impressions per day. It’s simply the most effective form of advertising money can buy. Wherever the vehicle travels, a mobile ad is being displayed to the world around it.
Business advertising starts with presenting a uniform look to brand yourself in the local market and increase name recognition. Think of Kleenex as an example. Do people generally ask for a tissue or for a Kleenex? The brand recognition and recall percentage is so high that people think of the brand Kleenex before the product itself.
Why Brand Your Fleet?
- It serves as a mobile business advertisement 24 hours a day, 7 days a week.
- It generates up to 70,000 views daily.
- It’s a very effective tool for branding and name recognition.
- Its ROI is impressive, especially when compared to other forms of advertising.
What is the return on investment (ROI)?
The ROI will vary significantly based on numerous factors, such as wrap size, location on the vehicle, design, and the physical location of the car. However, it may be helpful to draw some comparisons.
Look at the cost of some popular advertisement mediums:
- $2.5 million – 4 weeks on Time Square’s billboard in NYC.
- $1 million – 6 ads on the front page of the NY Times. (They force you to buy in bulk).
- $750,000 – Snapchat’s price for a branded post.
- $112,000 – The average cost for a 30 second TV commercial.
- $500 – $5000 – The average price of a car wrap depending on what you need.
Even if you paid the absolute highest price – $5,000 – the average wrap lasts 5 years, so you would have paid $83/month. Which form of advertising sounds more reasonable?
At Bourbon St. Wraps, our goal is to help your Arizona based business design the perfect wrap for your fleet of vehicles. Company auto wraps are a business investment that pay big dividends, especially with your brand’s public image.
Reach out to our team today and let us show you how our wraps can boost your business advertising without breaking the bank.